Five months on from completing its $13.5 billion acquisition of rival agency group IPG, Omnicom is planning to divest assets worth approximately $3.2 billion in annual revenue, the holding company told investors during its Q1 earnings call. The $3.2 billion figure represents an advance on the $2.5 billion estimate that Omnicom gave in its Q4 Read More
How TV is Embracing its Outcomes Era
The moves we’re seeing in the TV advertising world to embrace outcomes is “long overdue” says Rob McLaughlin, Founder & CEO of Audiences. But the opportunity to target and measure outcomes has never been greater according to McLaughlin, as addressability in TV has “exploded” over the last few years. In this interview, McLaughlin discusses what’s Read More
Cornelius Signs to Eat Your Own Ears and Shares New Song
The Japanese composer’s first release in two years is a cover of Yosui Inoue’s “Yumenemi”
MIN t Unveils ‘Last Day,’ a Vulnerable Electronic Prelude to ‘Before The After’
(MIN t / Image Credit: Wiktoria Rcyhlewski) MIN t returns with ‘Last Day,’ released April 28 as the second single from her forthcoming album Before The After, out May 8. Now based in Berlin, the Polish-born producer and vocalist has built a formidable live reputation, supporting acts like HVOB, Angel Haze, Jess Glynne, and Vitalic, […]
Same Highway, Same Billboards, Completely Different Crowd
Now, Stagecoach takes the stage on the same grounds, same corridor, one week later. The impressions held. The audience flipped.
The post Same Highway, Same Billboards, Completely Different Crowd first appeared on OOH TODAY.
OOH ‘Word on the Street’ Today —’Einstein’
Typical of someone who can not sell their way out of a paper bag, (that’s grocery sack), there are certain lesser skilled sales and marketing types who believe sales is
The post OOH ‘Word on the Street’ Today —’Einstein’ first appeared on OOH TODAY.
Top 10 Advertisers in 2025 —OOH $9.46 Billion
OOH’s top ten advertising categories in 2025. This is the second time OOH advertising revenue has exceeded the $9 billion mark in the history of the medium
The post Top 10 Advertisers in 2025 —OOH $9.46 Billion first appeared on OOH TODAY.
The Best Billboard I Saw Today
10 Ambient and Hypnotic finds from the underground (April 2026)
Jackson Dean Is Chasing Something Different on ‘Magnolia Sage’
For Jackson Dean, Magnolia Sage isn’t just another album — it’s a reflection of contrast, growth, and the places life has taken him. Built around the duality of its title, the record balances raw instinct with restraint, pairing the rugged energy fans know him for with a more vulnerable, reflective side. After a year spent […]
The post Jackson Dean Is Chasing Something Different on ‘Magnolia Sage’ appeared first on BeatRoute.
