Category: News

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The Beautiful Game Meets The Beauty of British Columbia at FIFA Fan Festival Vancouver

Imagine getting to play football in locations never before possible, from coastal shorelines to alpine settings. In a first-of-its-kind activation, Destination BC, working with Zulu Alpha Kilo (Z.A.K.), has launched the Super, Natural British Columbia Home Pitch: A Football Experience. Taking place from June 11 through July 19 at FIFA Fan Festival™ Vancouver, the immersive experience inspires fans participating in 2026 World Cup festivities to further explore all the wonders British Columbia has to offer. 

 

Working with production company Wildfire Experiential + Events, who collaborated with Unit 9 Productions, Home Pitch surrounds an ordinary soccer pitch with a custom 12,000-square-foot multi-sensory experience, combining 360º LED screen visuals with spatial soundscapes. With a changing, unique playing pitch that draws imagery from iconic routes and places within the province, Home Pitch blends sport, story, and place into a living environment for fans to play within. 

 

Bold visuals draw fans toward Home Pitch from across the FIFA Fan Festival™ with an invitation to experience football like never before. After a Host First Nations welcome video from Musqueam, Squamish, and Tsleil-Waututh Nations, fans are immersed with sound, light, and atmosphere that place them in six different beautiful landscapes spanning mountain peaks, coastal horizons, and ancient forests. The immersive experience surrounds a fully playable indoor pitch for fans to play with their friends, participate in skills clinics, and watch Indigenous performances.

 

“British Columbia is home to some of the most diverse natural landscapes on earth. Yet when travelers picture the province, their vision narrows to a few select places,” said Maya Lange, Vice President of Global Marketing, Destination BC. “The arrival of FIFA World Cup 26™ in Vancouver as a host city, gave us a unique opportunity to raise awareness for the rest of British Columbia’s incredible landscapes and culture, and marry the beautiful game with the beauty of our nature.”

With Brand Ambassadors available to provide guidance and information, and an on-site Clubhouse further highlighting environments throughout British Columbia, Home Pitch converts tournament energy into broad travel interest. Running through July 19, the activation has already welcomed nearly 40,000 visitors as of July 5—with more than 10,000 visitors on opening weekend alone—inspiring exploration beyond Vancouver both during and after their visit.

“We’re incredibly excited by this activation, and the deep thoughtfulness that went into creating it,” said Tim Gordon, Chief Creative Officer, Zulu Alpha Kilo. “Home Pitch is the result of bi-coastal collaboration between all three of Z.A.K.’s offices in Vancouver, Toronto, and New York to create a truly one-of-a-kind immersive experience that not only feels authentic to an incredibly diverse province, but harnesses the energy of the World Cup and delivers a truly thrilling and creative experience for visiting fans.” 

 

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SAND Gives Paleontological Society a Brand Update

 

When the Association of Applied Paleontological Sciences, AAPS, decided to update their brand identity and logo, they tracked down Grant Sanders, founder of SAND for the assignment.

Sanders explains why that was not easy. “AAPS Board member and college friend, Geoff Notkin got in touch while I was on my trip around the world and I was able to create a new logo for this established non-profit.”

“The ideas were generated in the Galapagos Islands, refined in Mexico City and finalized in Japan, Sanders added.

Each piece features custom created handwriting, stamps, photos and weathered typography for an authentic look and feel.

“The rebranding for the Association of Applied Paleontological Sciences is a project of major significance to the organization and the worldwide paleontology community,” said Geoffrey Notkin President of the AAPS, “So, of course, I turned to Grant Sanders of SAND Studio. We have known each other for decades and have worked together on several projects including creative for the National Space Society.”

ABOUT AAPS

AAPS, the Association ofApplied Paleontological Sciences was founded in 1978 to create a organization of professional fossil dealers, collectors, enthusiasts, and academic paleontologists for the purpose of promoting ethical collecting practices and cooperative liaisons with researchers, instructors, curators and exhibit managers in the paleontological academic and museum community.

 

ABOUT SAND

SAND, which stands for Strategy, Art, Narrative, Design, is a hybrid creative and strategy consultancy founded by Grant Sanders, blending the depth of a traditional ad agency with the agility of freelance creative services. With decades of experience spanning agency ownership, creative direction, and client-side marketing, SAND specializes in innovative ideas, brand robustness, and strategic communications. Clients past and present include: Munich Re Insurance, HSB, Nourish Nantucket, The Connecticut Forum, The Undefeated/ESPN, National Space Society, Nantucket Dreamland Foundation, GE, OTIS Elevator, Fidelco Guide Dogs, ACKSmart Solar, Above: Space Development, Nantucket Shellfish Association, and barrie prints.

 

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out for a while: LFO – Sheath [Warp Records]

  Artist: LFO   Title: Sheath   Label: Warp Records   Cat#: WARP110   Release Date: 22nd September 2003   Format: CD, vinyl, download & streaming   Tracklist: A1.Blown A2.Mum – Man A3.Mokeylips A4.Snot A5.Moistly A6.Unafraid To Linger B1.Sleepy Chicken B2.Freak B3.Mummy, I’ve Had An Accident… B4.Nevertheless B5.Premacy   Info: … the last LFO album, …

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Watch Dave Matthews Band Perform “If I Had It All” for First Time Since 2019

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The Dave Matthews Band made their way to the BankNH Pavilion in Gilford, NH for the first of two nights at the venue. The group has been been steadily introducing tour debuts over the course of the course its summer run. Last night was no exception, as the group tossed three such tunes into the […]

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