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Both VCCP and Joint have launched new campaigns that join a growing number of ads choosing to veer away from the purposeful and steer heavily into the nonsensical. For Fridge Raiders snacks, Joint has conjured up a couple of hapless arctic explorers for no obvious reason other than entertainment value. And likewise with VCCP and …

The post Advertising gets absurd: VCCP and Joint serve up strange solutions first appeared on More About Advertising.

Adidas always said that “impossible is nothing”. They may have ditched the slogan but at the 2026 London Marathon, the brand’s new Adizero Adios Pro Evo 3 shoe propelled Sabastian Sawe to achieve the seemingly impossible: he became the first human to break the two-hour time barrier for the 26.2 mile race. The hype around …

The post The record-breaking Adios Pro Evo 3 shoe says it all for Adidas first appeared on More About Advertising.

This is timely: at the same time as WPP CEO has revealed a predicted tough Q1 (but with lots of optimistic noises) WPP Creative has landed the global creative account for Henkel from Omnicom. Henkel brands include Persil (in most markets) and Schwarzkopf. Omnicom’s Germany-based HeimatTBWA worked on brands including Persil, Pril, Somat, Perwoll, Spee, …

The post Henkel creative moves to WPP first appeared on More About Advertising.

How many of these do you remember from Ozzfest over the years?

Time Warp will debut in Mexico City later this year. What started in 1994 with just its flagship location in Mannheim, Germany, the festival has already established itself worldwide as a top house and techno festival extravaganza. Besides the main edition in Mannheim, Brazil, Chile, Spain, the U.S., Czechia, Austria, Italy, and Switzerland have hosted […]

The post Time Warp Festival Set to Make its Mexico Debut appeared first on EDMTunes.

After a record-breaking opening weekend, Michael remains divisive for its portrayal of the musician’s life, despite only covering his early career. Everyone’s talking about Antoine Fuqua’s Michael, a record-setting romp through the early career of Michael Jackson up until the late ‘80s, just before the height of his fame. But critics note the elephant in […]

Following a lengthy development phase, YouTube TV rolls out a customizable multiview feature for subscribers after teasing it at Coachella. YouTube TV is finally rolling out its customizable multiview feature for subscribers, which allows viewing up to four channels on one screen. The feature was released in a limited version back in 2023, and was […]

“Cuban artists have the ‘street cred,’ but they lack the experience,” Plus Media’s CEO Maykel Barzagas tells Billboard.

The new haircut might be here to stay.

Adrielle Bow Belle’s “Icey Roads” arrives on May 15, 2026, placing cinematic alt-pop, indie R&B, and political songwriting inside a track built around emotional restraint. The New York artist works with cold synth textures, minimal percussion, and close vocal layering, creating a single that keeps its tension controlled from the first line through the final […]

Read More… from Adrielle Bow Belle Returns With Cinematic New Single “Icey Roads”

The post Adrielle Bow Belle Returns With Cinematic New Single “Icey Roads” appeared first on Magnetic Magazine.