Jaguar boss defends new ad and rebrand amid ‘vile hatred’ online

Social media clip features models in colourful clothing but no car in what Rawdon Glover describes as a ‘reimagining’

The boss of Jaguar has defended the company’s move away from “traditional automotive stereotypes” after a clip of its new advert was met with a barrage of “vile hatred and intolerance” online.

This week, Jaguar Land Rover, the luxury UK carmaker owned by India’s Tata Motors, posted a 30-second clip on X featuring models in brightly coloured clothing set against equally vibrant backdrops, without a car or the company’s traditional cat logo.

MAGNOLIA – ‘Five Hundred’

Experimental art-punk outfit Magnolia shares new single ‘Five Hundred’ Magnolia image via press photo November 28, 2024 Norwich art-punk collective Magnolia continues to redefine experimental post-rock with their latest release, ‘Five Hundred,’ out now via Shake! Shake! Records. ‘Five Hundred’ is a sonic journey of contrasts, weaving tranquil melodies with explosive bursts of chaos. Magnolia’s […]

The post MAGNOLIA – ‘Five Hundred’ appeared first on The Daily Music Report.

Apple makes hearing aids cool in Christmas tear-jerker

Christmas ads for 2024 have been mostly about entertaining audiences, but Apple has plunged into purpose with this ad for its latest AirPods, which have a hearing aid function. It’s a simple tale that tugs at the heartstrings. The soundtrack starts off muffled to reflect Dad’s bad hearing, but once he gets some AirPods for …

The post Apple makes hearing aids cool in Christmas tear-jerker first appeared on More About Advertising.