Leveling Up With Show-Level Data; Step Outside The Box

No Business Like Show-Level Business Third-party ad tech companies and some agencies have started testing ways to effectively jury-rig show-level CTV reporting – even when streaming media sellers don’t make that data available. Which, typically, they don’t. The strategy involves connecting anonymized content IDs to reporting that shows up in conversion logs. In practice, a […]

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FlickSwitch Audio Liminal Review

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FlickSwitch Liminal is a confident, genuinely original debut that does something no established competitor does, and it manages to make an unfamiliar concept approachable without dumbing it down. It is not without the rough edges you would expect from a first release, but the trajectory is promising and the core idea is exciting…

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Porter Robinson, Ninajirachi Release Highly Anticipated ‘WannaCry’

Ninajirachi took fans by surprise at her Coachella performance this April, when she invited Porter Robinson to the stage and premiered their first ever collaboration, ‘WannaCry.’ The artists continued building hype and performing the single in their individual shows and when reuniting on stages in Washington, D.C. and Sydney, Australia. Just over 100 days after […]

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