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But we can’t make ads like we used to. Clients won’t buy them: too risky, the media agency doesn’t understand them and Mark Zuckerberg says try him instead. How often have we heard this or something like it? So how come Omnicom’s Madrid-based Lola (formerly IPG’s MullenLowe) gets away with it? In this case a …

The post MAA Ad of the Week: Axe/Lynx from Lola first appeared on More About Advertising.

Medieval carnivals were essentially licensed periods of rule-breaking. The normal social order got turned upside down, hierarchies dissolved, and things that couldn’t be said or done the rest of the year were suddenly not only permitted but celebrated. Cannes has always felt a bit like that to me. Midweights carrying Lions lauded like kings; Holdco …

The post (Not) Top Tips for Cannes: Fold 7’s Dave Billing first appeared on More About Advertising.

Ella Langley’s “Choosin’ Texas” which ascends to the summit some six months after its release.

In addition to Iceman, Drake dropped two more albums titled Habibti and Maid of Honour on Friday (May 15).

I’ve been ruminating lately on green shoots that may finally be breaking through. Not spring flowers, mind you, but original and promising new metrics that could loosen ROAS’s iron grip on marketer mindshare. There are structural and practically metaphysical problems with return on ad spend as a metric. For one, the whole point of ROAS […]

The post Why Albertsons Is Adding The LTV Metric To Its Analytics appeared first on AdExchanger.

Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem … 

The post Comic: Schrödinger’s Measurement appeared first on AdExchanger.

Turning Up the Volume on Aotearoa Talent

The post The Best Billboard I Saw Today first appeared on OOH TODAY.

2026 Honors Circle, a new industry awards program recognizing the individuals helping shape the future of out of home advertising

The post Winners of Inaugural 2026 Honors Circle first appeared on OOH TODAY.

The Truth About the Macy’s Store Card High Interest Rates, Minimal Benefits, Credit Score Damage, Hidden Downsides and Why Many Regret applying for it…

The post Why the Macy’s Credit Card Is a Bad Deal: High APRs, Weak Rewards, and Credit Score Risks appeared first on FutureMusic the latest news on future music technology DJ gear producing dance music edm and everything electronic.

Check out the must-hear releases of the week.