Whoop is a health-tracker that’s focused on longevity, so who better to sell the brand than Cristiano Ronaldo? At the age of 41, the Portuguese footballing legend has just scored his first ever goal in the knockout stages of the World Cup. The campaign is by New York indie Flower Shop. Alongside scenes from Ronaldo’s …
The post Ronaldo is the perfect pitch man for Whoop’s longevity play first appeared on More About Advertising.