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When it comes to media planning, marketers should focus on the strength of Out-of-Home media, and not on how it doesn’t conform to other media channels.

The post Apples and Oranges: Why Marketers Should Lean On the Strength of Out-of-Home Media appeared first on Viewpoint | EMC Outdoor | Out-of-Home Insights.

Jermaine Dupri’s So So Def Recordings enters a distribution partnership with Hybe America, led by Scooter Braun. The agreement sees Hybe distribute So So Def’s catalog while the two work together on releases for upcoming talent. Since the 1990s, Dupri and So So Def have worked with stars like Mariah Carey, Usher, Nelly, Xscape, Bow […]

UK-based producer  InteliDey’s latest track ‘Ignite’ marks a bold evolution in his sound. Following the energy of ‘Ignite (Chaos)’, this release sees him refining his unique fusion of Melodic Techno’s dark depths and Trance’s expansive surges, creating a soundscape that is both hypnotic and thought-provoking.  For fans who have followed his journey from experimental AI influences to his mastery of DAW-driven production, ‘Ignite’ feels like a natural next step. It showcases InteliDey at his most confident, blending intricate beats with […]

Please support the channel on Patreon: Get access to Top 40 Voting Chart (vote for your favorite songs); uploaded every week Create your own Top 25 video uploaded to Top Music Charts 2 100 Patrons and I will upload the Top 25 Weekly patreon.com/topmusiccharts Debuts: 25. Hex Cougar – Oxytocin 24. Rico 56 – You Run The World 23. Eptic & Habstrakt – Alone 22. Adjuzt – LoSiNg mY MiNd 21. Showtek – Partylover (The Prophet 2020 Remix) 20. BENNETT – Mamma Mia (feat. Mentissa) 19. Alok & Alan Fitzpatrick feat. bbyclose – Friday, I’m In Luv 6. Sonny Fodera & Clementine Douglas – Tell Me 4. Repiet – Better Way 3. RAY VOLPE – GAME OVER

Another brand has increased annual spend by 75%.

Pavement albums often invite their own retrospection. Stephen Malkmus sprinkled the first two LPs with clues to his anxieties around his musical reception, but on their third album, Wowee Zowee, which is celebrating its 30th anniversary, Pavement is light on the lyrical breadcrumbs. Contemporary critics so badly wanted to read the album as a self-conscious turn away from success. But in reality, it was Malkmus and co. doing exactly what put them on the precipice of success in the first place: leaning into their own artistic self-assurance.

The post Pavement :: Wowee Zowee at 30 appeared first on Aquarium Drunkard.

Serato has just announced that Tiny has acquired a majority stake in the company.  According to reports, the Canadian Tech company known for acquiring standout brands has purchased a 66% stake in Serato for $66 million, subject to approval from New Zealand’s Overseas Investment Office. Speaking to the press, both parties seem to have got …

Popular DJ software Serato just got acquired and it’s not AlphaTheta

The brothers duo reached No. 1 on Alternative Airplay in March with the single.

Photo Credit: Chloe Weir The Eagles have announced an expansion of their Sphere residency. The band, known for country-tinged rock favorites like “Hotel California,” “Take It Easy,” and “One of These Nights,” will return to the state-of-the-art Las Vegas venue for eight new appearances, spread across four weekends, beginning on Friday, Oct. 3.  According to […]

The post Eagles Expand Sphere Residency with Final Batch of Venue-Specific 2025 Dates appeared first on Relix Media.

Lauren Guidi, VP, Regional Sales Director East at OUTFRONT Media has built her career in Boston, helping grow OUTFRONT’s local sales teams and culture. She credits strong

The post Lauren Guidi—Top Women in OOH Spotlight 2025 first appeared on OOH TODAY.