Ian Wishingrad, Co-Founder & CMO – Three Wishes Cereal

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On this week’s episode of the Digital and Dirt podcast, Ian sits down with Ian Wishingrad, Co-Founder and CMO of breakfast cereal brand, Three Wishes Cereal, to discuss the origins of his “better-for-you” cereal, the importance of creating attention, and what it takes to turn a startup brand into a household name.

Podcast Breakdown 

00:00 – 09:49 Introduction & His Journey to Three Wishes
09:50 – 20:00 Disrupting the Cereal Aisle
20:01 – 30:03 Family, Entrepreneurship & Growing the Brand
30:04 – 35:00 Retail, E-Commerce & the Agency Perspective
35:01 – 43:28 Creative Ideas, Influencers & Authentic Marketing
43:29 – 53:52 The Future of Three Wishes 

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“`json { “headline”: “J. Worra Joins Toolroom Ranks with Genre-Bending ‘Talk,’ Bridging House Tradition and Modern Tech”, “html”: “ A Chicago Veteran Finds Her Toolroom Home nn J. Worra has officially arrived at one of dance music’s most respected institutions. The Chicago-born, LA-based producer and DJ has just released her debut single on Toolroom, the […]

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