Pep talk: is AI advertising beating the real thing?

Thanks to AI, the internet is flooded with fan-made content, and that includes advertising imposters. Currently a fake Pepsi ad and an LA mayor campaign are both benefiting from the viral impact of clever user-generated concepts. Thousands were fooled and (crucially) charmed by a 20-second Pepsi spot. It features familiar advertising tropes – a rousing …

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WOO president Goddard outlines Out of Home industry in rude health – but with more to do

World Out of Home Organization delegates are gathered in London this week for its Annual Congress and President Tom Goddard (below) welcomed them with the news that global OOH revenues had climbed to US$54bl, 15% higher than 2024. The WOO figures include 85 separate geographical territories accounting for 95% of global GDP. The APAC region …

The post WOO president Goddard outlines Out of Home industry in rude health – but with more to do first appeared on More About Advertising.

CRSSD Festival Reveals Lineup For Fall 2026 Return To San Diego

Attack Mag - News - Feat Images CRSSD fALL 26

Chris Lake and Disclosure, Mochakk, Skepta Mas Tiempo and VTSS are among the artists set to perform at Waterfront Park this September.

CRSSD Festival has announced the lineup for its Fall 2026 edition, which will take place again at Waterfront Park in San Diego on 26–27 September. The two-day event will once again bring together a broad mix of house, techno, garage, indie-electronic and crossover live acts across its three-stage format.

The festival, which has become a regular fixture on the North American electronic music calendar, will feature a combination of established international names and emerging artists. Organisers have also confirmed the return of CRSSD After Dark, the associated series of club events hosted across San Diego during festival weekend.

A Diverse Programme

Among the most high-profile bookings is a back-to-back DJ set from Chris Lake and Disclosure, marking a rare pairing between two of the most recognisable names in contemporary dance music. The lineup also includes Brazilian house artist Mochakk, techno act 999999999, grime pioneer Skepta performing his Mas Tiempo project, and Groove Armada in DJ set format.

Elsewhere, the programme features Carlita b2b Rossi., Layton Giordani, KETTAMA, Mathame, I Hate Models, Marlon Hoffstadt and horsegiirl, reflecting the festival’s continued focus on artists operating across different corners of electronic music culture.

CRSSD’s Ocean View stage will once again host a range of live and crossover performances. Big Wild brings his blend of electronic production and live instrumentation, while DRAMA returns with its combination of dance music and pop songwriting. French artist Sebastien Tellier, indie-electronic duo Balu Brigada and electronic project ROYA are also scheduled to appear.

The Palms stage, traditionally dedicated to house-focused programming, includes Sonny Fodera, Prospa and CHASEWEST alongside artists such as Dean Turnley, Genesi, Greg 99, Jay de Lys, Locklead, Marco Strous and Torren Foot. The selection reflects the continued popularity of groove-led house music and UK garage influences within contemporary club culture.

CRSSD’s City Steps

CRSSD’s City Steps stage will feature a more underground-oriented programme led by VTSS, Helena Hauff, KAS:ST, Ben UFO and salute. Additional performances from MPH, Son of Son and ARODES continue the stage’s emphasis on techno, rave and club-focused sounds.

The lineup highlights several trends currently shaping electronic music festivals. Artists such as horsegiirl, salute and Marlon Hoffstadt have attracted growing international audiences through a combination of club credibility and online visibility, while the inclusion of figures such as Helena Hauff and Ben UFO maintains a connection to more established underground scenes.

Set against San Diego’s waterfront backdrop, the festival will once again combine music programming with food, beverage and cultural activations, including the return of CRSSD Lab, an area dedicated to vinyl culture and artist discovery.

CRSSD Community Presale begins Friday, June 5 at 12PM PT, and fans can opt in by signing up at this link. The general on sale begins Friday, June 5 at 2PM PT via CRSSD Festival’s official website.

CRSSD is a 21+ festival.

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Osheaga’s Electronic Field Guide 2026

By Ryan Hayes

For dance music fans with eclectic tastes and an ear for discovery, Osheaga is less than two months away and loaded with a genre-blurring lineup that stretches from bubbling Canadian talent to globally recognized superstars. Beyond the marquee names like Twenty-One Pilots, Tate McRae, and Lorde lies a deep roster of electronic acts and dance-adjacent artists that offer more than enough value to justify the price of admission. Whether you’re chasing your next favourite artist or looking to step outside your comfort zone, Osheaga remains one of the best festivals in North America for musical exploration. Dive in with us and let the process of discovery begin. It is sure to be a weekend you won’t soon forget.

Day 1:

Amelie Lens lands at the top of our list to start your weekend off right. Recently she has become one of techno’s defining figures, and it’s for good reason. Blending relentless energy with a hypnotic precision that blurs the line between trance she that keeps her audiences dialed in from start to finish—and we promise you will walk away a fan.

While not as commercial MPH represents the new generation of UK garage, delivering punchy basslines, infectious vocal hooks, and nonstop momentum. Currently his style of production is experiencing a massive resurgence across clubs and festivals worldwide. If you aren’t already familiar with his work, dive in and dig around—it will surely reward your curiosity. This booking pushes beyond bland, North America–centric festival norms and represents Osheaga’s holistic booking philosophy.

Canadian based Bob Moses occupy a unique space between indie & electronic music. Their live sets pair instrumentation with deep grooves and emotionally charged songwriting. Its authentic, infectious and personal while still perfectly attune to a festival stage.

Day 2:

For us KETTAMA tops day two. His sound is hard to pin-down but it fused old-school rave sensibilities with modern house and just a splash of techno. His diverse array of influences ensure his sets feel raw, euphoric, and unpredictable—perfectly capturing the spirit of today’s underground explosion.

Odd Mob represents rising a new era of rapidly rising talent with a sound that is global & diverse. He has cut his teeth with a flurry of sets and proven he is built to handle dense crowds at high-energy stages.

It’s Murph has quickly emerged as a festival favourite thanks to his blend of euphoric melodies, gritty basslines, and expansive soundscapes. Pulling from tech house, bass music, and melodic dance influences, his productions strike a sweet spot between emotional depth and crowd-moving energy, making him a perfect soundtrack for sunset sets and peak summer memories.

Day 3:

Subtronics reigns supreme on day 3. Hot off of setting attendance records for his sets at EDC Vegas & Coachella Subtronics is leading a bass music renaissance with a magnitude not felt in over a decade. His set promises to be an hour of absolute madness. The key ingredient is his ability to blend accessible mainstream anthems with thundering abrasive originals and VIPS, all chopped up and mixed at breakneck pace.

SG Lewis will shine as an accessible electronic act. He effortlessly blurs the line between electronic music and modern pop, weaving together house, disco, funk, and soulful R&B influences into a sound anchored in infectious grooves & lush synth work.

Bambii brings the focus back home. As a rising Canadian talent she has built a sound that pulls from dancehall, jungle, UK bass, & hip-hop. Expect a creative-vibrant, genre-defying set.

EDM Adjacent:

While not traditional electronic acts, The xx, Empire of the Sun, and Zara Larsson all share strong ties to dance music culture. From The xx’s influential production style to Empire of the Sun’s synth-driven anthems and Zara Larsson’s dance-pop crossover hits, each offers dance music fans a familiar entry point beyond the genre’s traditional boundaries.

At its core, Osheaga succeeds because it refuses to be confined by genre, making it a festival built for EDM fans with a wide breadth of musical sensibilities. Whether you’re diving headfirst into techno with Amelie Lens, exploring the resurgence of UK garage through MPH, embracing the bass-fuelled chaos of Subtronics, or stumbling upon your next obsession somewhere deeper on the bill, the opportunities for discovery are endless. The headliners may sell the tickets, but it’s the depth, diversity, and unexpected moments that will define the weekend. Come curious, stay open-minded, and let the music do the rest.

to buy tickets to Osheaga 2026 – click here!