2026–27 NHL CTV Advertising Playbook: how to reach hockey fans beyond the rink

Hockey season is back, and this year there are more opportunities for advertisers to get in the game. The 2026–27 NHL regular season begins September 29, 2026, with each team playing an expanded 84-game schedule and a record 1,344 regular-season games across the league. For advertisers exploring NHL CTV advertising, opening night alone gives a […]

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