Week of Jan. 20 Morning News Ratings: Today’s Total Viewer Lead Is on Thin Ice

NBC News’ Today continued to be America’s most-watched morning show in total viewers and the advertiser-coveted demo of Adults 25-54 for the week of Jan. 20. However, the newscast’s total viewer count moved to thin ice territory as only 29,000 total viewers separated it from ABC News’ Good Morning America. Considering that the gap between…